Both new Kia models achieve maximum Euro NCAP safety rating Range of advanced new safety assist technologies for greater hazard  avoidance Stronger bodyshells for new Kia models, made of tougher, lighter steel The all-new Kia Optima and Kia Sportage have both been awarded the maximum five-star crash safety rating by Euro NCAP in the...

More modern, bolder exterior styling Luxurious cabin with new horizontal layout Cutting-edge technologies include wireless phone charging New powertrains slash emissions by up to 25 per cent Major improvements in comfort, refinement, space and safety GT and GT-Line versions to come for first time Four models on sale from...

Evolutionary design and cutting edge technology for all-new Kia Optima Refined new interiors with higher quality materials More space for every passenger in new cabin 50 per cent stronger body shell and a range of active safety technologies Smooth ride and more agile handling, with optional electronic suspension Choice of petrol and...

New Optima range will include Hybrid and Plug-in Hybrid models Optima PHEV to combine high-capacity batteries with 2.0-litre GDI engine, offering more electric range than any other PHEV saloon Targeting 10% greater fuel economy for new Optima Hybrid Kia aims to improve average fuel efficiency by 25% over 2014 by 2020 Kia Motors has...

One of Korean cuisine’s rising stars, Judy Joo, will be cutting a dashing profile at her London restaurant thanks to Kia. Her contemporary Korean restaurant, JINJUU has received a Kia Optima from Kia Motors UK to assist in the collection and delivery of fresh Korean specialist food every day to and from the London restaurant. Former...

World premiere for all-new Kia Sportage European debut for all-new Kia Optima Upgraded Kia cee’d range on show, including sporty new GT Line model Technology showcase includes Kia’s all-new downsized 1.0-litre ecoTurbo engine and seven-speed double-clutch transmission Kia Motors has today unveiled the all-new Kia...

Kia to introduce high-powered GT version of all-new Optima Shown for the first time at 2015 Frankfurt International Motor Show Unique suspension and chassis, and 2.0-litre T-GDI engine Technical details to be announced closer to launch in 2016 All-new Kia Optima range on-sale in Europe in Q4 2015 Kia Motors Europe has today...

Evolutionary design and cutting edge technology for all-new Kia Optima Refined new interior with higher quality materials More space for every passenger in new cabin 50% stronger bodyshell and a range of new active safety technologies Smooth ride and more agile handling, with optional electronic suspension Choice of petrol and...

Refined exterior styling and premium-quality interior Package of ride and handling improvements European introduction in the autumn Five years ago Kia Motors America revealed the all-new Optima at the New York International Auto Show and introduced a game-changing midsize saloon that captured the essence of the brand's design-led...

Instantly recognisable yet thoroughly fresh, Kia will introduce the all-new 2016 Optima at the upcoming New York Auto Show on 1 April. Available with multiple engine choices, the all-new Optima features a more spacious interior, premium features from the class above and a number of technologies not previously offered on Kia's best-selling...

Following its debut at the New York International Auto Show in 2010, the Kia Optima has become a catalyst for the brand's tremendous growth around the globe. Now, five years later, Kia will return to New York on Wednesday, April 1 for the world debut of a passionately designed and obsessively crafted all-new version of its popular D-segment...

Soul EV is Kia's first mass-market electric vehicle Offers realistic range of 80-100 miles Set for sale in the UK late this year Optima gets additional aerodynamic and technology enhancements Kia Motors has unveiled its first ever mass-production electric vehicle, the Soul EV at the Chicago Auto Show.  Set to go on sale in the...

Exterior and interior design changes Improved specification and high-end features NVH improvements result in reduced road noise levels Due to arrive in the UK in early 2014 Since late 2011, Kia's mid-size Optima saloon has been transforming the company's market share in the European D-segment - inspiring and challenging many...

Latest Optima features new front and rear design touches Kia's best-selling Optima now offers more high-end features Optima facelift due in Europe in the first half of 2014 Kia Motors has unveiled a refreshed version of its Optima saloon, a car that has proved a global hit for Kia since its launch exactly three years ago, at the 2013...

Kia Motors America (KMA) have teamed up with DC Entertainment and Super Street magazine to create a head-turning Optima Hybrid inspired by Superman's strength and commitment to planet Earth. Unveiled today at the 2013 Chicago Auto Show, this Optima Hybrid signals the continuation of a 10-month, eight vehicle partnership between Kia and DC...

First sale sees Optima debut at 103 per cent of CAP Clean Kia Motors UK Limited has awarded British Car Auctions a two-year solus contract renewal to deliver vehicle remarketing services. Kia are working with BCA in utilising both physical and online remarketing channels to sell used Kia vehicles direct to the dealer network and approved...

Optima recognised for distinctive design, advanced technology and unmatched value Kia Optima receives more positive reactions from the ICOTY jury than any other vehicle nominated ICOTY honour adds to Optima's long list of achievements The Kia Optima has been voted ‘International Car of the Year' by the US Road and Travel...

World premiere of all-new Kia Carens MPV Global debut for new Kia pro_cee'd European premieres of new Kia Optima Hybrid saloon and new Kia Sorento SUV The all-new Kia Carens compact MPV and the new second-generation Kia pro_cee'd make their world premieres at the Mondial de l'Automobile 2012 in Paris.  In addition, the new Kia...

New Optima Hybrid delivers performance and economy 188bhp, 0-62 mph in 9.4 seconds, top speed 120 mph Sophisticated parallel hybrid system capable of 52.3mpg with 125 g/km CO2 Lithium polymer battery pack guaranteed for seven years and 100,000 miles Kia hybrid technology, so far available only in the United States, is coming to...

All-new Optima saloon goes on UK sale from 1 February Aimed squarely at the business market Diesel-only line-up - available with six-speed manual or automatic transmissions Four trim levels - all with high levels of standard specification 57.6 mpg and 128g/km CO2 Class-leading interior space Priced from just £19,595...

All-new Kia Picanto, Rio and Optima granted ISO 14040 (LCA) status Models certified for low environmental impact throughout their lifecycles Efficient engines and vehicle production methods contribute to success Newcomers join Sportage and Kia's Zilina production facility in receiving independent TÜV recognition Kia Motors...

 Kia Optima production increased to cater for strong U.S. demand Optima saloon to be built alongside Sorento SUV at Kia's U.S. plant Georgia plant production to be increased to 360,000 units per year Kia Motors is to increase production of its new Optima model with the expansion of its U.S. manufacturing plant in Georgia from...

The new Kia Optima saloon and Sportage crossover SUV have been awarded top honors in two categories at this year's red dot product design competition in Germany. The jury bestowed coveted red dot awards on the Kia Sportage compact SUV and the Optima saloon.  The judges also paid a special tribute to the new Optima, giving it the red dot...

First Korean-built vehicle to achieve the highest safety rating under more stringent guidelines by NHTSA High level of standard safety features contribute to Optima's overall performance and high scores in all four categories The all-new Kia Optima has achieved a five-star crash safety rating after attaining five stars in each of the...

The all-new Optima Hybrid saloon makes its European debut at the Geneva Motor Show, raising Kia's environmental credentials to a new level. Taking Kia forward into its ‘EcoDynamics' era, the Optima Hybrid, first shown at the Los Angeles Auto Show last November,  is another major step towards the company's goal of manufacturing and...

Kia's two newest vehicles both receive prestigious iF product design awards Builds upon recent design award successes for Venga and Soul Further recognition of Kia's design-led revolution Official presentation ceremony to take place on 1 March 2011 Kia Motors has scooped product design awards for its two latest vehicles - the...

Promises unique blend of high performance and fuel economy Zero emissions, electric mode up to 62 mph (100 kph) 2.4-litre petrol engine plus 30 kW electric motor Introduces state-of-the-art, high power lithium polymer batteries Kia Motors Corporation today held the world premiere of its all-new Optima Hybrid sedan at the Los Angeles...

All-new vehicle expected to significantly grow Kia's presence in the D-segment Stunning looks build upon Kia's recent design-led product offensive CO2 emission levels as low as 113g/km from an efficient engine line-up High-tech premium options such as automatic parking to be available The striking new Kia Optima is making its...

New name and dynamic look for all-new D-segment Kia Fresh design - bold, athletic and sporty D-segment saloon offers new levels of style, performance and features Two all-new petrol and diesel powertrains for Europe Most powerful D-segment Kia ever with 278ps 2.0-litre turbo petrol engine Optima replaces Magentis in UK product...